Founder Sana Hanassi-Savari being petite with a smaller back and fuller bust, had found the hunt for supportive swimwear that catered to her size, an annual challenge. Sana looked into brands that catered for fuller busts and found most were uncomfortable, simple aesthetic & not flattering. This was due to the technicality of the design and the expense in production. On a mission to find a better solution, Sana began her research and Amber London was born.
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